Lukas Šitkus

Auginu Lietuva

Logo, Brand Identity, Print

I worked on this project while at Learnkey, when a client approached us with a new initiative called Auginu Lietuvą.

My team lead knew I had a deeper focus on logos and brand identities, so I took this on from start to finish. From early conversations and understanding the idea, all the way to shaping and delivering the final identity.

The initiative started in Lithuania, with the intention of growing beyond it. The idea was to inspire other countries to join, so the identity needed to be flexible and adaptable.

It had to work not just here, but anywhere.